DALLAS, January 13, 2025 (Media Release)
The Dallas Open announced today that Nexo, the premier wealth platform for digital assets, has been named the tournament’s first-ever title partner, under a multi-year agreement beginning in 2026. The landmark partnership was unveiled during a special ceremony at Hattie R. Moore Park Tennis Courts at Anita Martinez Recreation Center in Dallas, where the newly branded Nexo Dallas Open debuted alongside two newly resurfaced public courts as part of an early local community investment.
The multi-year partnership marks a major milestone as the Nexo Dallas Open enters its second year as an ATP 500 event and its rapid global growth. As one of only two ATP 500 tournaments in the United States and the country’s sole indoor ATP Tour championship, the Dallas Open places Nexo among a limited group of ATP 500 title partners.
“This partnership with Nexo represents a transformative moment for the Dallas Open,” said Tournament Director Peter Lebedevs. “Securing a title sponsor of this caliber as we launch into year two as an ATP 500 event continues to elevate our tournament on the global stage. Aligning with a partner that is shaping the next generation of digital asset solutions strengthens our vision for the next generation of tennis.”
For Nexo, this multi-year title partnership reflects a shared commitment to performance, innovation, and impact with a focus on the next generation of talent, elevating the fan experience, and creating long-term value beyond the court.
The 2026 Nexo Dallas Open, scheduled for February 7–15, 2026, will once again take place at the Ford Center at The Star in Frisco—the headquarters and training facility of the Dallas Cowboys. As one of 16 global ATP 500 tournaments and one of only two in the U.S., the event continues to attract the world’s top players to North Texas, including top-ranked Americans Taylor Fritz and Ben Shelton, as well as 2025 Dallas Open runner-up Casper Ruud.
As part of today’s announcement, the tournament highlighted its expanded focus on community engagement with two newly resurfaced tennis courts in North Texas. The improved facilities expand access for youth and recreational tennis players across Dallas, creating a year-round legacy of play and opportunity. The courts represent the first of several community-focused initiatives envisioned as part of this partnership.
“The Nexo Dallas Open has always believed in giving back to the community that makes this event possible,” added Lebedevs. “These resurfaced courts are a tangible example of our commitment to growing the game and supporting the next generation of players.”
As a premier stop on the ATP Tour, the Nexo Dallas Open brings together elite competition and a premium fan experience. Single-session tickets, as well as weeklong and weekend ticket packages, for the 2026 Nexo Dallas Open are available now at www.dallasopen.com. Premium ticket packages are also available.
