Credit One Charleston Open Announces 2024 Tournament Partners

Credit One Charleston Open (photo: Charleston Tennis LLC)

CHARLESTON, S.C./WASHINGTON, March 21, 2024 (by Michael Dickens)

With the Credit One Charleston Open set to kick off at the end of the month, the WTA Tour’s traditional start to the spring clay season, the 500-series tournament has announced its new and returning sponsors for the 2024 event.

Three new partners include Fifth Third Bank, Thorne and Viking Athletics. Returning sponsors include Volvo Cars, DXC Technology and Motorola.

The largest women’s-only tennis tournament in North America has entered into partnership agreements with two dozen nationally-recognized companies, who will enhance the tournament experience for attendees and guests through their support and activations. The Credit One Charleston Open will take place from March 30 to April 7 on Daniel Island at LTP Daniel Island in the South Carolina Lowcountry.

Title sponsor Credit One Bank returns for a third tournament while also holding naming rights for the state-of-the-art Credit One Stadium. Returning partners at the Premier Level include: Volvo Cars, DXC Technology, Motorola, HarTru, Discover South Carolina, Explore Charleston and Hologic. A total of 24 brands have pledged their support of the Credit One Charleston Open, which was named the 2022 and 2023 WTA 500 Tournament of the Year.

“We are deeply grateful for the commitments and investment our partners are making in women’s tennis through their support of the Credit One Charleston Open,” said Bob Moran, President of Beemok Sports & Entertainment. “Their dedication not only enriches our tournament but also advances the sport, creating more opportunities for our players and delivering an exceptional experience for fans. This collaborative effort – through long standing relationships and new ones this year – highlights the strength and appeal of women’s tennis. Together, we are setting a new standard for excellence and engagement in the sport.”

The Credit One Charleston Open annually welcomes 90,000 attendees and more than 100 world-class athletes to the Lowcountry. The 2024 preliminary main draw is highlighted by five Grand Slam champions, five Charleston champions and four Top 10 players.

Title sponsor Credit One Bank has effectively used the Charleston Open platform to underscore its commitment to women’s sports and professional tennis. Credit One Bank, one of the leading credit card issuers in the United States, became the title sponsor of Charleston’s professional tennis tournament in 2021.

This year, they have launched the Number One Fan program offering families the ultimate Charleston Open experience, indicating the bank’s ongoing commitment to community engagement through unique sports experiences. Additionally, the Bank will partner with the tournament to provide all juniors (16 and under), and military members complimentary access to the tournament. They recently signed their first sponsored athlete, World No. 20 and Charleston local Emma Navarro.

The Credit One Charleston Open has been a pioneer in women’s professional sports since 1973, paving the path for female tennis players to receive equal recognition, respect and pay in the sport. Originally held on Hilton Head Island, the event moved to Charleston in 2001 and is played on Daniel Island at the LTP Daniel Island tennis center, home to the Credit One Stadium.

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