LONDON, November 2, 2023 (ATP Press Release)
ATP & digital art platform Artchild have partnered to launch POSTERS, limited edition tennis posters customisable by fans. The collaboration kicks off at the season-ending Nitto ATP Finals (12-19 November) with an Official Poster by acclaimed artist Honor Titus.
Honor Titus is a visual artist based in Los Angeles, California. A passionate tennis fan and player of the sport, Titus often makes tennis the subject of his internationally exhibited paintings, using the game as a lens for broader reflection on society. His innovative collaboration with ATP and Artchild builds upon a longstanding tradition of iconic sporting posters, collected by fans across generations.
Fans will be able to customise and purchase their own versions of the Nitto ATP Finals Official Poster, using the Artchild digital canvas and artist-curated colour palettes. Each will come to life as a physical print, shipped to fans’ homes, paired with a digital collectible powered by Polygon. A selection of these fan-customised posters will go on to be showcased live at the Pala Alpitour arena, home of the Nitto ATP Finals.
The Official Poster and digital counterpart, in the original version designed by Honor Titus, will be available for purchase exclusively during the 2023 Nitto ATP Finals.
The official poster of the #NittoATPFinals is here! ⭐️
Available for purchase from 12 November.
— ATP Tour (@atptour) November 1, 2023
The world’s top singles players competing at the 2023 Nitto ATP Finals will customise their own version of the Official Poster. These special one-of-a-kind versions will find their way to fans via an online auction during the tournament with all proceeds supporting an environmental sustainability initiative that promotes green spaces in the city of Turin.
ATP Director of Communications and Web3 Mark Epps said: “POSTERS is all about connecting fans with major moments in tennis. We were inspired by the idea of a creative experience that gives everyone a chance to be part of the story. And, to reimagine one of the most iconic collectibles in tennis culture: the tournament poster. We would like to thank Honor Titus and Artchild for bringing that vision to life.”
The 2023 Nitto ATP Finals Official Poster will be available for a limited time only, online and on site at the Nitto ATP Finals Fan Village during the tournament (12-19 November). Each poster, which includes a premium print and digital collectible, will be priced at $50 plus postage. Collectors of LOVE, the ATP’s digital art collection from the 2022 Nitto ATP Finals, will be eligible to claim one customisable poster per token.
To register for updates and to customise your Nitto ATP Finals Official Poster, visit www.artchild.com.